Resources

Guerrilla Marketing Goes Green Resources:

The Resources section of Guerrilla Marketing Goes Green is part of the book that was published on the Web in order to both update it regularly and keep the published book a manageable and environmentally friendly size. This section of the site is open to buyers of the published book, using the password code found near the top of Page 206.: Book Buyer Resources
$2,000 Worth of Bonuses for Book Buyers
International Association of Earth-Conscious Marketers
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Clean & Green Marketing

FREE with your no-cost subscription to Shel Horowitz's monthly Clean and Green Newsletter: Seven Tips to Gain Marketing Traction as a Green Guerrilla (this is some stuff you won't see elsewhere). This brief Special Report will immediately get you thinking differently about marketing...and the monthly newsletter will provide actionable tips, reviews of resources, and profiles of companies doing it right. Also, Seven Weeks to a Greener Business: Once a week for seven weeks, you'll get a one-page press release, covering (in order):

Green printing (eight specific steps)
Saving energy (six steps)
Reducing waste (ten ideas)
Conserving water (five ideas)
Green transportation (six steps)
Deep-Green measures (six steps)
Effective Green marketing (six ideas)

(Of course, you can unsubscribe at any time, but we think it'll be worth your while to stay around,both for the Seven Weeks and for the ongoing monthly newsletter. We have some subscribers who've stayed with us all the way back to 1997. We hate spam, use your e-mail address only to send you the newsletter and don't share it beyond our well-regarded and privacy-conscious e-mail processing company)

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Guerrilla Marketing Goes Green is printed on recycled paper

"As consumers use their own guerrilla techniques to hold companies accountable, Guerrilla Marketing Goes Green levels the playing field, a playbook for companies that want to succeed in a world where integrity and transparency trump slick slogans. This is a gem that should be required reading-not just for so-called green marketers, but for any marketer who wants to succeed in today's economy, and tomorrow's."
- Joel Makower, Executive Editor, GreenBiz.com, and author, "Strategies for the Green Economy"

"Jay Conrad Levinson and Shel Horowitz are absolutely right to point out how ethical, eco-friendly businesses can actually gain the advantage and create massive ethical success. As an entrepreneurship strategist and speaker, I'm proud to be an ethical business owner who puts people before profits. Guerrilla Marketing Goes Green shows you how you can be one, too."
-Stefanie Hartman, "The Entrepreneur's Best-Friend",www.stefaniehartman.com/manifesto

"Guerrilla Marketing Goes Green is a clear call to action and a magnificent mandate for the rewards of our better nature. Jay Conrad Levinson and Shel Horowitz enlighten you with a bright new world and give you a clear manifesto for feeling good about yourself as you reap bigger profits and create a better, more ethical place to live and work in. This book will IMPACT!"
-Ken McArthur, Best-Selling Author of Impact: How to Get Noticed, Motivate Millions and Make a Difference in a Noisy World, and founder of jvAlertLive.com

Please visit http://guerrillamarketinggoesgreen.com/category/endorsements for more than 50 testimonials about this powerful book.

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Clean & Green Marketing

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